How to Maximize Your Holiday Pricing Strategy for 2025 (Episode 501)

The 2025 holiday calendar is working in your favor, but only if you know how to use it. With Christmas and New Year’s Eve falling midweek and leading into bonus long weekends, travel demand will spike in ways many hosts won’t be prepared for.

In this episode of Thanks for Visiting, Sarah and Annette share why holiday-specific pricing and minimums are crucial this year—and how you can set them up quickly and effectively.

Here’s what you’ll learn:

  • Why December 24–28 and December 31–January 4 should have longer minimum stays.
  • How to capture bonus demand on December 26–28 and January 1–4 with small rate increases.
  • Why dynamic pricing software makes holiday management stress-free.
  • How to prepare your cleaning team and property so guest stays run smoothly.
  • Why you should treat holidays as “revenue management holidays,” not just dates on the calendar.

The key takeaway: don’t let 2025’s unique holiday travel patterns catch you off guard. With the right pricing strategy, you can maximize profit while still enjoying time off for yourself and your team.


Download a transcript of this episode.

Resources:

  • PriceLabs – Dynamic pricing software to automate rate adjustments and maximize your revenue.
  • Minoan – Outfit your short-term rental with guest-loved brands at insider pricing.
  • #STRShareSunday: @perennialstays
  • Submit your property for our next #STRShareSunday at strshare.com

#STRShareSunday

@perennialstays

Perennial Stays is absolutely crushing the historic property game with not one, but multiple jaw-dropping locations that make us want to pack our bags immediately! Their attention to detail and commitment to preserving history while adding modern luxury is unmatched.

Their Lancaster County property is a showstopper — two beautifully restored c. 1755 houses (one a former distillery, the other a general store) sitting on 2.5 scenic acres with 4,500 square feet of professional interior design. We’re talking about homes with serious historical pedigree — past residents include Revolutionary War heroes, founding fathers of Franklin & Marshall College, and even connections to Lady Jane Alcock (lady-in-waiting to King George II’s wife!). The properties have their own artesian spring water supply and are heated by geothermal energy.

But here’s what really gets us excited — they’ve thought of everything for group stays. You can book both houses together for up to 14 guests, or separately for smaller groups. The brand new heated saltwater Soake plunge pool is perfect for year-round relaxation, and the outdoor spaces are magazine-worthy with mature walnut and cherry trees, perennial gardens, and wildlife sightings.

Their West Virginia farmhouse is equally stunning — a lovingly restored 1800s property in the Blue Ridge Mountains with its own heated plunge pool, 800 sq ft wraparound porch, and a separate barn studio that’s perfect for groups wanting extra space or privacy. The rustic wine cellar and original 1805 log cabin room add so much character!

What we really admire is how they’ve maintained the authentic historic charm while adding all the modern amenities you’d want — from Sonos sound systems and fast WiFi to fully stocked gourmet kitchens and premium mattresses. Plus, they’re perfectly positioned for exploring — Lancaster is 15 minutes from Spooky Nook Sports, the WV property is just an hour from Baltimore and DC.

The fact that you can book multiple configurations on Airbnb shows they really understand how groups want to travel together!

We would love to feature YOU! Submit your property for our next #STRShareSunday at strshare.com.

Together, Annette & Sarah are the dynamic duo behind the wildly popular podcast Thanks For Visiting, co-creators of the Hosting Business Mastery Method, & seasoned short-term-rental hosts.

Meet Your Hosts

Reply...

keep listening...